Welcome back to “How She Does It”—a Corporate MomSense series celebrating women who are building ambitious careers while raising families, and offering an authentic look at what it truly takes to make it all work.
For our next feature, we are so excited to highlight the inspiring, Jaclyn Foster Green.
Jaclyn Foster Green is the Director of Marketing at Bobbie and a working mom raising her four-year-old daughter, Elle. With a background that includes serving as Director of Marketing Strategy and Insights at Athleta, she has built her career at the intersection of brand and consumer insight, translating data and instinct into marketing that truly moves people.
Jaclyn pictured with husband Tyler, settled on the East Coast, 6 years married
What is one practical tip you swear by for advancing your career without losing yourself?
That Rome wasn’t built in a day. There is no way to achieve something overnight nor can someone do it all. Success is a function of iterating, understanding when to push and pull back, and giving yourself time to find more energy.
How do you structure your week—what is your approach to planning, protecting, and prioritizing your time?
I focus on what I can control. I strive to have top of the week syncs and set a weekly doc to capture key projects, meeting notes and to do’s. Life and work inherently shift day-to-day, I put as much structure in place so that when things zig instead of zag, I can focus my energy on what I can affect, adjust or react to.
What is one belief about working motherhood that you had to unlearn to reach the success you have today?
That we can and should be able to do it all, all the time. Striving to match that narrative is unattainable, unfair and puts undo pressure on women. Being a mother is a full time job—mentally and physically—hard stop. It is integral to recenter everything around that and then build what success looks like from there. I identify so intensely with being a working Mom, but I know that each day, even if I give 110% of myself to both being a Mom and my job, there is a 100% chance something is not going to get done.
What’s most important is to remember that’s okay—an email can get answered the next day, I can show-up and be more present for breakfast if my mind was stuck in work at bedtime, and no two days have to be the same.
With 4-year-old daughter Elle, Fall 2025
What are your go-to style rules for high-stakes days, and how do they help you save time and energy?
A power shoulder blazer is pure magic. A wide leg pant is an approachable statement. I dress for myself—I am most confident when I’m comfortable. Wearing something that enables me to focus on the work or meeting at hand, not the shapewear. It took me a while to learn that but in order to show up as my best self, I know I need to lean into the classics in my closet.
What is your 2026 anthem – the song that is setting your tone for the year ahead?
Leaning in hard to Taylor Swift on this one and planning to champion “Opalite” throughout this year. Especially the lyrics and accompanying sentiment that:
“You had to make your own sunshine, but now the sky is opalite”
Challenges in life are inevitable, personally and professionally. It’s about how you move through them, author your own narrative, and find your own success and happiness in spite of them that matters. Making your own sunshine leads to the pay-off of infinite light and Vitamin D—perseverance is the path forward.
Bobbie for Change lobby day in Washington, D.C., credit Vogue. Jaclyn styled in her power suit, helping make an incredible impact for working moms and beyond
